I am really excited to share this with you; so bear with me while I sit here giddy as all can be! It’s been nearly two years since I began to cook up the idea of my company and finally, it’s becoming a reality. What started as an idea to help other busy moms, like me, feed their kids more nutritious food… evolved into something concrete: MOMables™.
How many times have we, as parents, stared inside the refrigerator looking for something to feed the kids for lunch or something to put inside their school lunchbox? Like you, I’ve often stood there staring at all the “prepared” foods hoping for something to talk to me and say: “take me, I’m nutritious, your kids will love me and I won’t come back at the end of the day half eaten in a messy lunch box.” MOMables™ is dedicated to parents’ need and desire to provide our children with healthy, fresh, convenient, delicious, kid-friendly food. You know, the kind of food our grandparents used to prepare before the days of preservatives, hormones, and unidentifiable food.
As a busy working mom of picky eaters, I’ve had to get creative in order to feed my kids wholesome food at school. I’ve volunteered at their school cafeteria and I’ve seen kids bring packaged lunches, prepared foods, and sugar-filled treats their parents threw into their lunch boxes and called it a meal. I understand first hand that we live in a time where MOMs often struggle to keep up with demanding jobs, activity filled schedules, and managing a household; as well as a time where convenient, processed food has grown in popularity.
Growing tired of my kids asking for processed packaged items claiming to be nutritious, I set out to make food that looked like what their friends were eating yet it was made fresh in my kitchen. I began to share simple quick recipes with other parents at my kids’ school, wrote about them on my blog and began contributing kid-tested recipes to other MOM-targeted online websites. I recognized that busy parents, like myself, could use a simple method to create their kid’s lunch and feel good about what they are eating… and the idea of MOMables™ was born.
MOMables™ is focused on feeding children uncomplicated yet good food. The kid-tested recipes are easy to follow even for stiletto wearing MOMmies who might need a road-map around the kitchen and dads (like my husband) who could live on cereal and pizza. You’ll see that in the time it takes to find something in that open fridge, you’ll be able to make your child a nutritious lunch. In fact, whether you have one child or half a soccer team, each lunch takes less than 10 minutes to prepare, uses fresh ingredients, and most can be done ahead of time to alleviate some of the morning rush. Get ready to enjoy your cup of coffee in the morning because my goal is to save you time and money on wasted food! If you’d like to be the first to know about recipes, videos, and subscription options, please follow us on Facebook and Twitter.
From my kitchen to yours,
Tiffany's Toy Box
YAY! Glad it is finally launching!! This is an amazing idea, and will be a great venture for you. It’s such a healthy idea in for parents and kids — healthier for the planet and our kids!
Thank you so much!
I love this! Looking forward to it! And congratulations =)
Thank you! I’ll keep you posted for sure!